by Jack Smith | May 4, 2023 | Search Engine Optimization (SEO)
We know that search engine optimization (SEO) is the practice of optimizing websites and content to rank higher in search engine results pages (SERPs). For years, businesses and organizations have been focusing on SEO to drive more traffic and increase visibility...
by Jack Smith | May 1, 2023 | AI
Are artificial intelligence and machine learning tools like ChatGPT a big win for marketers — or a big risk? There’s been a lot of buzz about AI-generated content and marketing assistance, but it can be hard to read between the lines and figure out whether ChatGPT and...